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Eurostop continues expansion in China with new office in Hong Kong
Eurostop’s latest office in Asia-Pacific’s shopping mecca supports company growth and provides local sales and support to large retailers Eurostop has opened a new office in Kowloon, Hong Kong to provide sales and support to customers in the locality. Kowloon, on the mainland in the northern part of Hong Kong, is a major shopping, arts and entertainment district. This latest venture supports Eurostop’s growth in China and beyond over the last few years, with offices opened in Shanghai, Xiamen and Singapore that have resulted in the company winning many high-profile customers. Eurostop’s e-retail management solution, developed locally to address the specific needs of very large retailers, is already used by leading retailers in the area including Erke, the international sports brand with over 7,000 outlets, Anta Sports, a major sponsor of the Beijing Winter Olympics with 12,000 outlets and recently Fuanna, with 2,000 stores across China. Hew Poh Yin, Managing Director, Eurostop China, commented; “Growth in the Asia Pacific region has been significant and is set to continue. This latest office opening underlines our commitment to the area by offering retailers a strong, local support network backed up by the latest technology. We have developed our software for the market and believe that it also important that we provide a localised customer experience. We feel that our understanding of Chinese consumers and local service infrastructure is particularly important in this fast paced and demanding environment and offers us a distinct competitive advantage.” Eurostop’s e-retail solution has been designed specifically to support the operations of retailers and enables the rollout of the software to be completed remotely, saving time and expense involved in large scale implementations. The retail system for Fuanna includes Eurostop’s latest innovative solution, v‑shop, which provides integration with the popular Chinese online instant messaging app ‘WeChat’. v-shop supports the latest retail trend – Online to Offline (O2O) – that provides online information, services or discounts to consumers with the aim of enhancing the offline shopping experience and drawing them in store. Richard Loh, CEO of Eurostop said; “For some years we have been committed to international expansion. Entering the Chinese market required a huge investment which we feel has paid dividends with our ability to deliver easy to use, reliable and powerful retail systems for retailers with large scale operations. The development of our software systems, including integration with popular new shopping trends like WeChat, and the local knowledge and expertise that we have employed to support customers, have been a worthwhile investment.”
Northern Ireland jeweller Argento chooses retail systems from Eurostop to support aggressive expansion plans
New retail systems provide improved stock management across fashion jeweller’s retail stores. Argento is one of the UK and Ireland’s leading fashion jewellers. The company sources jewellery globally and sells items from designers including; Pandora, Pilgrim, Hot Diamonds, Charmed, Jackie Brazil, Thomas Sabo and Karma Jewellery. All Argento products are hand chosen, from silver to costume jewellery, with an extensive collection of amber and natural stones. Chief Executive Peter Boyle opened the first Argento store in 1997. Today the company has 50 outlets nationwide (including Pandora) – 24 in Northern Ireland, 11 in the UK, 12 in Scotland and 3 in the Republic of Ireland, with its Head office in Belfast. It also has two websites displaying its full range of jewellery, one for the UK and one for Europe. IT investment supports rapid expansion The rapid expansion that Argento has seen over the last five years has necessitated a significant investment in its retail operations and warehouse management systems. The retailer has installed Eurostop’s e‑rmis in its head office in Belfast, Ireland, with Eurostop’s e‑pos used across all of its retail outlets in the UK and Ireland. The e-rmis head office solution is central to the retailer’s IT operations and is linked to the sales tills in store, the two websites and its efficient, state of the art warehouse storage system provided by Hanel. Argento has implemented e-pos with integrated chip and PIN, in all stores to capture sales. Linked to e-rmis, this ensures all customer details and transactions are recorded. Customer purchases made online from both the company’s websites are also fulfilled from the central warehouse, linked to the head office system. Efficient management of stock improves cash flow Keeping a tight control on stock is vital for the company’s cash flow, which was a key driver for the company to invest in integrated systems. e-rmis is connected to the company’s Sage accounting system, enabling all transactions and sales to be tracked and accounted for. The Hanel Storage System, the Rotomat, is used mainly to store Argento’s two biggest brands; Pandora and Thomas Sabo. When full, the Rotomat contains stock to the value of roughly £1million cost, however, one full box within the Rotomat could retail for £10,000 on its own. Eurostop’s stock management software, combined with this efficient storage system, gives the company more visibility and control over stock, enabling picking lists to be created accurately for stores and customers. Additionally the central auto-replenish features and reporting within e-rmis enables the company to better control stock levels, reducing the need to have large amounts of capital tied up in jewellery. Keeping customers loyal An important part of Argento’s business model is customer loyalty, which means it is vital that it captures customer details at point of sale and uses the data to tailor customer promotions and marketing programmes. The company has invested in Eurostop’s customer loyalty module, which includes postcode software, enabling it to create specific promotions for geographic areas that can be redeemed in store, helping to increase footfall.
Fuanna selects Eurostop retail systems for its 2000 stores across China
Eurostop retail solutions to allow large retailers to harness the power of mobile using Chinese messaging app WeChat, with integrated CRM, promotion and mobile payments in latest ‘online to offline’ trend amongst shoppers Eurostop, a leading supplier of retail management solutions for fashion, footwear and lifestyle, has announced that Fuanna has selected Eurostop’s retail solution for its network of 2,000 stores in China. Shenzhen Fuanna manufactures and distributes home textile products under several brand names which include Fuanna, Bravo, VERSAI and St. Fiose. Fuanna will be using Eurostop’s e-retail management solution which is designed to address the specific needs of very large retailers in China, and e-pos throughout their retail stores. e-retail and e-pos are already used by other leading retailers in the country including Erke, the international sports brand with over 7,000 outlets, and Anta Sports, a major sponsor of the Beijing Winter Olympics with 12,000 outlets. Fuanna will also be using Eurostop’s latest innovative solution, v-shop. Integration with the popular online instant messaging app ‘WeChat’ provides immense scope to reach a wide audience and a connected social customer experience. In addition to processing sales, v-shop also provides real-time access to loyalty points information, facilitates the use of on-demand promotional codes across channels and uses WeChat payments. v-shop supports the latest retail trend – Online to Offline (O2O) – that provides online information, services or discounts to consumers with the aim of enhancing the offline shopping experience and drawing them in store. Eurostop’s e-pos helps retailers to manage customers’ buying patterns and profiles in store by displaying customer information, including loyalty points, gift accounts, credit notes and history of items purchased and returned. Integrated with v-shop and e-retail, it enables Fuanna to fully manage their customers’ shopping experience. Wang Sheng, CIO at Fuanna said; “Eurostop’s solutions have been designed specifically to address the challenges that we face as a large retailer, operating with many outlets across China. Its innovative systems will enable us to react swiftly to changing customer buying habits, both in the way that social media and online shopping influence trends and how they shop.” Hew Poh Yin, Managing Director for Eurostop Shanghai said; “We have established our business in China to be able to offer retailers a strong, local support network, backed up by the latest technology. It is extremely exciting to be able to work with these successful retailers in this fast paced and digitally disruptive environment. Our latest retail management solutions are pushing boundaries with sophisticated functionality that enables retailers to be relevant in the face of changing customer demands and shopping trends. v-shop allows retailers to use the new online to offline business model, which is gaining major traction in China, with the ultimate aim of increasing brand awareness and increasing sales.”
RBTE Roundup 2016
Thank you to all of you who visited us on our stand at RBTE in March. We had some great interest and feedback on the popular e-pos touch and our new e-mobile reports and mobile pos. If for any reason, you were unable to make it to London, but would still like to hear more about our connected retail systems (including head office stock control and EPOS till systems), please get in touch. The winner is.. Eurostop held a competition for a draw to win an Apple Watch. It is with great pleasure that we announce the winner as Neal Fulls from Moshulu Shoes. Congratulations Neal! “Pleased to be the winner. What a great show it was.” Neal Fulls
Eurostop Delivers First Retail Solution Under Marks & Spencer Franchisee Data Contract
New retail management system for high street brand in Europe’s VAT-free “shoppers’ paradise”. Eurostop is the first supplier to deliver an EPOS and merchandising solution under the terms of the new Marks & Spencer (M&S) Data Contract for Franchisees. The software, approved by M&S, has been successfully installed for the brand’s franchise partner, York Ltd, in Gibraltar and Spain. Eurostop’s solution now has the potential to be rolled out for other M&S partners around the world. York Ltd has worked in partnership with M&S since 1968. It operates the M&S franchises in Gibraltar and Marbella, on Spain’s sunny Costa del Sol. Both locations stock M&S clothing and homeware as well as their famously delicious drinks and food products. Previously the two stores had been operating on different retail management systems and when they could no longer be maintained York decided to work with Eurostop to install a single solution. The system includes Eurostop’s latest e-pos touch which is multi-lingual and has a user-friendly interface making it easy for staff to operate on the shop floor. The stores in Gibraltar and Marbella are now the first M&S franchises with the technology to send live sales data from its tills back to head office. Furthermore, the software also includes Eurostop’s promotion model. This enables the stores in Gibraltar and Spain to run the same M&S promotions and discounts as those in the UK. Tony Welsh, Managing Director of York Ltd, said: “We have been very impressed by the quality and delivery of Eurostop’s solution which not only provides M&S approved technology, but also enables us to have one system for both locations. With more technology at the till point we can now offer our customers a better and quicker service. We have also standardised our business processes and fully integrated our stores with M&S in the UK.” Deborah Loh, Marketing Manager at Eurostop, added: “We are delighted that our technology has the flexibility to comply with the demands of the M&S Data Contract which aims to reduce the number of interfaces it has with other ERP systems. We are now an approved M&S contractor and have the potential to supply retail management technology to other M&S partners.”
Eurostop retail systems chosen by luxury menswear retailer, Filati
The only way is Eurostop for new designer menswear boutique recently opened in Essex Eurostop has announced that Filati, an independent designer menswear boutique newly opened in Upminster by Threads of Essex, has chosen Eurostop’s retail solution, e-pos and e-rmis, to manage its retail business. The store sells a range of stylish menswear from leading designers including Louis Leeman, Jacob Cohen, Lanvin and Armani and already has a strong customer following since launching in November 2015. Threads of Essex trades as Filati, selling luxury menswear and accessories and chose Eurostop’s solution e-pos touch for its proven functionality in the fashion sector to manage sales at the till point. The company is also using e-rmis for stock management and sales reporting. Yussuf Mowlah, co-founder of Filati said; “Using the latest technology is core to our brand of providing high quality, stylish, designer menswear. We use Instagram and Facebook to reach our customer base and show the latest items in store. Eurostop’s retail solutions are the perfect match to support our business, providing us with the latest sales and stock data.” Deborah Loh, Marketing Manager at Eurostop said; “Our retail systems have been designed to support retail operations, like Filati, to monitor stock flows, promotions and customer loyalty programmes that also complement the brand style. They help all retail businesses, whatever size, manage the ebb and flow of customer demand and stock management while keeping an eye on profit margins.”
Win an Apple Watch with Eurostop at RBTE 2016
New mobile POS preview at RBTE Join us at RBTE with a special chance to preview the new mobile POS solution from Eurostop Those visiting us on our stand at RBTE will be privy to a demonstration of Eurostop’s new beta version of our mobile POS software specifically designed for smartphones. This is a mobile version of our widely used Windows 8 themed e-pos touch software which will now run on any modern smartphone or tablet using the common internet browsers. Last month, we looked at the benefits of mobile POS, not just for queue busting, but as a mechanism for providing a consultative selling approach, reducing podia footprint therefore increasing selling space (particularly useful for pop-up stores), improving customer experience and ultimately increasing sales. Our new mobile POS solution will include taking real-time sales and refund transactions, companywide / local stock inquiry, promotions, CRM and demographics capture. We are excited to be able to share this news with you and hope you will be able to join us on our stand to preview the new product and offer your feedback. Come and meet Eurostop’s founder and CEO Richard Loh started the company 25 years ago, and has since built Eurostop into a multinational company with 5 offices around the world; supplying software, hardware and services to retailers across the globe. He still maintains a hands on approach and it’s the personal relationships that the company builds with our retailers that remains important to him. Richard will be attending the show, and hopes to see many of you there. Read more about Richard’s story. Also happening at RBTE… Eurostop’s award winning connected retail suite could help you to provide an omni channel customer experience and optimise your business performance In a connected world, your customers expect a connected customer retail experience. The digital revolution means that shoppers don’t shop either online or instore, but zig zag across both channels researching and interacting with your brand on the path to purchase. As a retailer, you need a software solution that is going to enable you to manage these demanding customers; and the data that you collect, always with a connected customer experience in mind. Read more Eurostop launches Retail Business Analytics on-the-go with e-mobile at Retail Business Technology Expo Eurostop will be showcasing its latest connected solutions at RBTE 2016. As well as its award winning head office and EPOS solutions, e-rmis, e-pos touch and e-mobile. Eurostop will be demonstrating e-mobile, a new product that delivers live business intelligence reporting. Designed to provide retail insights that provide clear, actionable information on-the-go, e-mobile supports managers and decision makers in any location. Read more
Eurostop launches Retail Business Analytics on-the-go with e-mobile at Retail Business Technology Expo
Stand No: 433, Retail Business Technology Expo Olympia, London, 9-10 March 2016 Eurostop, a leading supplier of retail management solutions for fashion, footwear and lifestyle, will be showcasing its latest connected solutions at RBTE 2016. As well as its award winning head office and EPOS solutions, e-rmis and e-pos touch, Eurostop will be demonstrating e-mobile, a new product that delivers live business intelligence reporting. Designed to provide retail insights that provide clear, actionable information on-the-go, e-mobile supports managers and decision makers in any location. Eurostop’s e-pos touch uses the latest touch screen and mobile technology, with user friendly screens that are easier and faster to use. e-pos touch can be used with tablets to provide a more customer-centric shopping experience, as well as being used for queue management. Also on show will be Eurostop’s e-manager, which sits between an ERP system and the retailer’s EPOS solution. It provides a middleware layer that enables a fast exchange of product and pricing information to pass between two disparate systems. e-manager enables retailers of any size or geography to benefit from the specialist nature of Eurostop’s e-pos while gaining the economies of scale of using its preferred ERP solution. e-manager can also be used to build resilience and scale into systems as store level data can be held across one or multiple servers. Deborah Loh, Marketing Manager at Eurostop commented; “For many years now Eurostop has designed and built solutions for retailers, aiming to automate as much as possible so that our clients can focus on their business. As the retail environment gets ever more competitive, retailers need clever technology that delivers the best solution for each part of their business, and pulls all of those solutions together so that the customer receives a seamless and connected shopping experience whether instore, shopping from home, or on the move. Our software provides a best-of-breed approach together with the power to integrate with other business systems. As shoppers shop on the go, so now, managers need to be able to manage on the go, with e-mobile we are delivering that capability.”
Eurostop in a connected world
Eurostop’s award winning connected retail suite could help you to provide an omni channel customer experience and optimise your business performance In a connected world, your customers expect a connected customer retail experience. The digital revolution means that shoppers don’t shop either online or instore, but zig zag across both channels researching and interacting with your brand on the path to purchase. As a retailer, you need a software solution that is going to enable you to manage these demanding customers; and the data that you collect, always with a connected customer experience in mind. Easy migration to Eurostop systems Although you may be concerned about moving to a new system, we are confident that Eurostop systems can make a difference to the performance of your business; and make the process as easy as possible – why work with a supplier who isn’t able to tailor your solution for you? Your brand has personality, and each of our retailers are individual, so we make sure that you have a real person to talk to, to ensure that your upgrade to Eurostop systems is painless and easy. From importing historical data to a dedicated project manager, training and ongoing support, we guide you through the process of getting you up to speed quickly so that you can enjoy features that will enable you to grow your customer base and sales. A connected retail suite for your omni channel customer Award winning technology by Eurostop provides you with a connected suite of solutions to manage your retail business, allowing you to focus on what’s important to you – engaging with your customers. Our solutions are built on the latest technology, and are connected across channels to provide real time visibility to see where your stock is located and where your most popular items are selling – be this in your bricks and mortar stores or online. This omni channel view of your stock inventory enables you to make smart decisions about how to strategise your buying and store management, enabling you to react in real-time. Data and smart insights Eurostop realises how important data is. Not just collecting it, but to have access to the relevant reports and tools to examine the information and make better decisions. Our Head Office system boasts an impressive set of out of the box reporting across all channels, covering historical and live stocks and sales. Or delve further using one of our business intelligence solutions. Scalable and flexible Eurostop’s complete solution is scalable. This enables us to forge the type of business relationships that we treasure the most. Our customer base spans retailers with 1 to over 12,000 stores across the fashion, footwear and lifestyle sectors. We have many long term customer partnerships and are proud to have supported our customers’ growth through the decades with our systems. International expansion With the seemingly unlimited scope of digital, you may be looking to expand internationally. Our multilingual touch screen tills and fiscal printing are just some of the functionality that will facilitate this process. Understanding of the different retail environments and cultures is essential in this process, and Eurostop are happy to share with you our experience. Want to find out more?
Unique studio and boutique space The Place chooses Eurostop retail systems
Craftsmanship and technology combine to provide bespoke, innovative clothing and accessories in new London store launched by former Browns CEO Eurostop, a leading supplier of retail management solutions for fashion, footwear and lifestyle, has announced that unique boutique The Place, based in London’s Connaught Street, has chosen Eurostop’s e-pos Touch solution to support its retail business. The Place was founded by Simon Burstein, former CEO of Browns, originally as a retail space and studio for designer Alice Archer, whose richly embroidered pieces are inspired by oil paintings. The Place is using Eurostop’s e-pos Touch at tillpoint for sales in the store, linked to a main back office server hosted by Eurostop. It enables the boutique to track all sales of its high end luxury items to manage stock and cash flow. The Place chose Eurostop for its longstanding reputation and experience in delivering solutions designed specifically for retailers. Since launching in September, the Place already has many clientele from the local Bayswater area placing bespoke orders for its unique range of silk dresses, coats and separates by Archer. The store also carries three other labels; Sofie D’Hoore, a Belgian designer specialising in timeless separates, LNDR, a luxury activewear brand, leather books and accessories from Leathersmith of London, made at a bindery in the UK and owned by Burstein and bags from Launer, the Queen’s favourite. Deborah Loh, Marketing Manager at Eurostop said; “We are delighted to be able to provide our retail system for The Place. Our retail experience has grown over the years such that we can deliver the right solution to support a retailer’s business – whether luxury high end boutiques providing unique shopping settings, independent retailers with a number of stores or large businesses with networked stores nationwide. Our focus has always been to design easy to use, sales and stock management systems that fit the business needs.”